Cover Image Credit: Bitcast
Bitcast (Subnet 93 on Bittensor), has announced that Bitget (a global exchange platform) has been onboarded as its major client outside the Bittensor ecosystem, marking a meaningful milestone for the subnet.
The deal positions Bitcast as an embedded distribution layer for one of the world’s largest crypto trading platforms, reinforcing the subnet’s role as a bridge between on-chain coordination and real-world adoption.
Rather than operating as a promotional experiment, the Bitget engagement reflects a shift toward sustained, performance-driven creator distribution powered by decentralized incentives.
Bitcast’s Role: From Tooling to Platform
Bitcast is designed to coordinate creators the same way Bittensor ($TAO) coordinates intelligence. Through competitive briefs and incentive-aligned rewards, the subnet enables brands to tap into a distributed network of YouTube and X (formerly Twitter) creators without relying on centralized agencies or opaque influencer deals.
With Bitget, Bitcast moves beyond pilots into live, brand-funded campaigns.
Under the collab:
a. Bitcast creators will produce platform-native content showcasing Bitget’s Universal Exchange (UEX),
b. Miners compete on funded briefs across YouTube and X (formerly Twitter),
c. High-performing creators are rewarded through Bitcast’s incentive system, and
d. Distribution becomes recurring rather than one-off.
When brands begin sourcing creators through the network itself, Bitcast stops being infrastructure in the background and starts functioning as a platform.
Why Bitget Chose Bitcast
Bitget is one of the largest exchanges globally, serving over 100 million users across more than 150 countries and ranking among the top centralized exchanges (CEX) by trading volume.
Its Universal Exchange (UEX) brings together crypto, tokenized stocks, commodities, and traditional financial markets within a single app.
Communicating that breadth requires creators who understand both crypto-native audiences and broader financial users.
Bitcast offers exactly that: a decentralized, competitive pool of creators producing authentic, native content at scale.
Instead of managing individual creator relationships, Bitget gains a structured, performance-driven distribution channel.
What This Unlocks for Bitcast
Securing Bitget as a client strengthens Bitcast across several dimensions:
a. Validates Bitcast as a trusted distribution layer for major global platforms,
b. Introduces recurring, high-quality briefs that attract experienced creators,
c. Expands Bitcast’s relevance beyond Bittensor-native audiences, and
d. Establishes a template for future partnerships with exchanges, protocols, and fintech platforms.
Conclusion
Bitcast’s collaboration with Bitget is not simply a marketing announcement. It is a signal that the subnet is mature enough to support global platforms.
By sourcing creator distribution through Bitcast, Bitget validates the subnet’s model while Bitcast proves it can deliver real distribution, real reach, and real outcomes.
This is how decentralized networks move from promising ideas to essential platforms.
Be the first to comment